Drupal Sales Materials

I have been working on (read "trying to work on") creating sales materials to educate potential clients about the Drupal content management system and content management in general. So far, I have prepared a rudimentary guide toward this goal.

The intended target would be the end-not-at-all-technical-user. It would be useful for web developers who want to present Drupal as a solution to their potential and/or current clients. If anyone in the Drupal community is interested in participating in the development of such a thing, I welcome collaboration. Eventually, a comprehensive sales/educational document could be contributed back to the community.

My "infant" guide can be downloaded from my Drupal Review page. I want to expand the information presented and include diagrams and screenshots. I think it would be better from a sales perspective to present the information from a "functionality" or "benefits" perspective rather than a "technical" one. For example, present topics on “Look How Easy it is to Add a Page with Drupal